Named Among the Top 100 Brands for its Continued Growth, New Smackbird Delivery Brand, and Next-Generation Store Prototype is Quick Casual Rotisserie Chain.
(RestaurantNews.com) Dallas, TX One more time, Fast Casual magazine has recognised Cowboy Chicken, a rapidly expanding restaurant brand known for its wood-fired rotisserie chicken, as one of the Top 100 Movers & Shakers. Cowboy Chicken has been included on this prestigious list, which honours companies that are dominating the quick-casual dining establishment market in terms of growth and sales accomplishments as well as in terms of setting trends and incorporating innovation to enhance the customer experience, for the thirteenth year in a row. Due to Cowboy Chicken’s continuous improvement, strategic expansion into Florida with a next-generation shop format, launch of the delivery-only Nashville hot chicken brand Smackbird, and updated mobile app, the restaurant was recognised on this year’s list of honorees.
Sean Kennedy, president and CEO of Cowboy Chicken, says, “We are consistently incredibly honoured to be among the Top 100 Movers & & Shakers and are fortunate to be able to contribute to the overall development of the quick casual sector every year since 2011.”We take pleasure in the food we serve and the innovative menu items we keep including for our loyal customers. They are the reason we have enjoyed the success we have throughout the years.
Cowboy Chicken received recognition from Quick Casual for expanding from a single restaurant in Dallas to 18 company-owned and franchised locations in Texas, Louisiana, Georgia, Oklahoma, and now Florida. In 2022, Cowboy Chicken launched Smackbird, a new Nashville hot chicken-focused delivery-only brand name, and revamped its mobile app to offer an improved customer-facing experience and the option to make commitment points. With the opening of an Orlando restaurant using the next-generation model, the company has just lately expanded into Florida.
Natural, hormone-free rotisserie chickens are hand-seasoned in-store, marinated for 24 hours, and then slowly roasted for 2 hours over an actual wood-burning fire at Cowboy Chicken. Other dishes include family meals, Cowboy brisket, and chicken enchiladas. Made-from-scratch Ranchero beans, baked mac and cheese, roasted broccoli, and fried okra are some examples of the Wild West dishes that go well with the chicken. Banana pudding and Jeanette’s handmade peach cobbler are two tempting sweets. Hearty and nutritious meals from Cowboy Chicken are readily accessible for dine-in, takeaway, catering and shipping for lunch and dinner.
About Cowboy Chicken
A quick-service restaurant chain called Cowboy Chicken specialises on real wood-fired rotisserie chicken. Since 2011, the brand name has been listed among Fast Casual’s Top 100 Movers & Shakers. In 2017, it also received the Emerging Chain of the Year award from Restaurant Business and was named one of Foodable’s Top 25 Most Loved Brands. In addition, Cowboy Chicken was chosen by Forbes magazine as one of the “Hot Restaurant Chains to Buy into Now,” and in 2020, QSR named Cowboy Chicken as number 14 among the 40 most outstanding quick-casual principles with fewer than 40 systems. Cowboy Chicken is currently looking for approved franchisees to help build the brand in specific U.S. markets. To learn more,